The Jack Hopkins Now Newsletter:

The Jack Hopkins Now Newsletter: Built for Readers Who've Outgrown Cowardly Commentary

Jack Hopkins here. What follows is a guest piece written by a longtime friend of mine.

You should know that I asked him to write it. He’s a longtime subscriber, and I wanted his honest take on the Jack Hopkins Now Newsletter. (Yes, I already knew he liked it; I wanted it in his words, though.)

I’m stepping up the promotion of this newsletter. I feel obligated to, and feedback has convinced me it’s very important. I’m asking for your help and have asked Craig to write a a bit about his thoughts and feelings of my newsletter. (And, yes…I also knew Matt was a great writer-I’m not stupid.)

Here’s Craig:

There’s a reason the image above hits different.

It’s not branding fluff. It’s not marketing spin.
It’s a truth—a sharp, unfakeable one—that defines the Jack Hopkins Now Newsletter and the kind of reader it exists to serve.

Because let’s be honest: in today’s media landscape, most commentary is afraid.
Afraid to offend. Afraid to alienate. Afraid to tell the truth with teeth.

What Jack Hopkins delivers—day after day—is a refusal to bend to that fear.

He’s built a newsletter for readers who have outgrown cowardly commentary. For those who’ve watched the nightly news and muttered, “Say it stronger.” For those who feel more gaslit by headlines than informed by them.

This Isn’t Journalism. This Is a Civic Weapon.

Jack doesn’t write like a journalist trying to keep advertisers comfortable. I’ve known him over thirty years—he’s always had fire in his gut and a mind that doesn’t miss a beat.

What some once called “wild,” he turned into a tool for justice. Especially when it comes to speaking up for the underdog, that edge became his greatest asset.

He writes like a man who knows the stakes—like someone who understands that democracy doesn’t die in darkness; it dies when the public is too numb, too confused, or too disoriented to act.

This is why his subscribers don’t just “like” his work.
They rely on it:

“I have been following you for years, you are so worth the time. You are a gift to us to keep sharp and keep fighting.”
— Barbara

“Jack, I’ve found your content helpful as we muddle through these trying times. Keep up the good work.”
— William Gardner

“Living in France, it’s become nearly impossible to get real U.S. news. You are among the few I trust.”
— Joanne Pons

“Your work helps scared, anxious, and traumatized people get unstuck and move forward. I appreciate you so much.”
— Alison Halpern

This isn’t vanity. This is value.
And that’s why Jack feels a duty to scale this work—to reach more people, cut through more noise, and give more readers the clarity they’ve been starved of.

Why Jack Feels He Has To Expand This

Dan Kennedy teaches that if you’re doing work that matters, you have a responsibility to make it unignorable.
That’s what Jack’s doing. Not for clicks. Not for clout. But because he knows that:

• Millions of Americans are drowning in disinformation, terrified, and unsure who to trust.

• Legacy media too often plays nice with extremism in the name of balance.

• And most pundits, if they had a spine, left it in the green room.

Jack knows you can’t reach a nation on the brink with passive reporting.
So he’s building this platform like a movement—with the voice of a citizen, the clarity of a strategist, and the urgency of someone who’s been watching the fire spread for far too long.

Why Your Subscription Matters

If you’re already a paid subscriber, you’re not “helping out.”
You’re helping lead. You’re helping scale the message that others are still too scared to speak.

“Your voice stands out for clear, timely analysis and laser focus on how ordinary people can help fight back.”
— Jane Thompson

“I learn from these articles. They make me think. I’ll never stop learning.”
— Greg Albrecht

It’s not charity. It’s investment.
You’re not just reading. You’re fueling the resistance to cowardice.

Final Word

So when you see that banner—Built for Readers Who’ve Outgrown Cowardly Commentary—know this:

It’s not just who Jack is.
It’s who you are.
And that line in the sand? You’re already on the right side of it.

Keep reading. Keep sharing. Keep growing the army of the unafraid.

– A Grateful Observer of the Work You Help Power, and Also a Subscriber to the Jack Hopkins Now Newsletter

-Craig Cavendish