The Birthday Card Circus: Why the Media Wants You Distracted from the Real Epstein Story
Why the Real Epstein Coverup Hides Behind a Greeting Card
The Birthday Card Circus: Why the Media Wants You Distracted from the Real Epstein Story
Why the Real Epstein Coverup Hides Behind a Greeting Card
The Jack Hopkins Now Newsletter #529: Monday, September 8th, 2025
The Shiny Object Trick
You’ve probably seen the headlines.
“Trump’s Birthday Card to Epstein Revealed!”
“New Evidence Ties Trump to Epstein!”
And the anchors sit there with their mock-serious voices…waving around a piece of stationary like it’s the Zapruder film.
Give me a break.
This isn’t a bombshell. It’s a shiny object. The media loves them. They’re easy to package. Easy to sell. Easy to spin into endless panels of pundits wagging their fingers and saying: “This raises questions…”
But you’re smarter than that. And you know the truth: A card is nothing compared to the real machinery that kept Epstein in business for decades
Why You Smell the BS
If you’ve been following me for any length of time…you already knew Trump and Epstein moved in the same orbit. Manhattan. Palm Beach. Mar-a-Lago. The parties. The women. The money.
Of course Trump sent him a birthday card. Of course they were friendly. So were half the billionaires and wannabes in Palm Beach at the time.
But here’s the trick:
The media pretends this ordinary…obvious artifact is somehow revelatory. They act like they’ve just uncovered proof of conspiracy when all they’ve really got is social clutter.
It’s a scam. And you can smell it.
Power & Insight: Why the Card Isn’t the “Big One”
Let’s be blunt. The birthday card proves:
Trump and Epstein knew each other. (Old news.)
They exchanged pleasantries. (Who cares?)
What it does not prove:
That Trump knew about Epstein’s trafficking operation.
That Trump participated in Epstein’s crimes.
That Trump played a direct role in the machinery around Epstein.
A signature on a card is evidence of acquaintance…not complicity.
So why the hype? Because it’s visual. Cable news can show a card on screen. They can point to it. They can repeat it over and over until it feels meaningful.
Meanwhile…the deeper…uglier questions…the ones that actually connect dots…don’t get airtime.
Manufactured Distraction: The Old Magician’s Trick
This is the magician’s trick. Look here, not there.
The card becomes the talking point. The debate. The viral share on social media. Meanwhile, the real evidence of Epstein’s protection racket gets buried.
Where’s the coverage of:
Alexander Acosta’s deal: Trump’s Labor Secretary…who admitted Epstein’s sweetheart plea was because “he belonged to intelligence”?
The revolving door of lawyers: Alan Dershowitz…Kenneth Starr…and others…who moved heaven and earth to shield Epstein.
The sealed files: Names…dates…testimonies…that could unravel entire networks of power if fully exposed.
You don’t see round-the-clock coverage of that. Because it doesn’t fit in a tweet. Because it makes the wrong people uncomfortable. Because it threatens more than just Trump.
So they throw you a birthday card. And hope you chew on it like a dog with a bone. (And I’ve seen plenty of people on social media…doing just that.)
How Trump Will Spin It
Here’s the kicker: Trump can actually use this to his advantage.
He’ll smirk, shrug, and say:
“Of course I sent him a birthday card. We were neighbors. I didn’t know what he was doing. That card proves I thought it was innocent.”
And to his base…it works. He turns the evidence of contact into evidence of ignorance.
That’s how weak this card is.
It can be flipped into Trump’s favor with a single line of spin.
Historical Parallels: The O.J. Shoe
Think back to the O.J. Simpson trial.
Everyone obsessed over the bloody glove. The Bruno Magli shoes. The flashy props.
But the real story…the LAPD corruption…the systemic failures…the cover-ups…got buried under spectacle.
That’s what’s happening here. The birthday card is the glove. The distraction. The thing they want you to fight about while the true machinery of Epstein’s power stays out of sight.
The Real Big Story: Networks of Protection
If you want to know where the real “big evidence” is, look at who protected Epstein.
Judges who looked the other way.
Prosecutors who cut deals.
Politicians who cashed checks.
Intelligence agencies who saw Epstein as an asset instead of a predator.
That’s the machinery. That’s the story. That’s the piece that scares the hell out of the people in power.
But that’s not what you’ll see on CNN tonight. You’ll see a birthday card. Because talking about that won’t get a phone call from a lawyer.
Don’t Fall for It
So here’s your takeaway: don’t fall for the bait.
You’re smarter than that. But not everyone you know…is.
When you see the card paraded as proof…recognize it for what it is: a distraction mechanism.
Demand more. Demand deeper. Demand answers to the questions that actually matter:
Who funded Epstein?
Who protected him?
Who’s still being shielded today?
Because until those questions get answered…every birthday card…every photograph… every “newly surfaced” artifact is just window dressing.
What You Need to Know About Your Favorite News Anchors and Show Hosts at Major Networks
1. Editorial Direction
Network executives set the broad editorial direction: what kinds of stories get prioritized…what angles are pursued…and what tone the network wants to maintain. This is influenced by brand identity…audience expectations…ratings strategy…and advertiser considerations.
2. Show-Level Decisions
Each show has its own executive producer and team of segment producers. They’re the ones who decide the daily rundown…what stories get airtime…what guests are booked…what graphics and framing are used. The host may pitch topics or angles…but final approval runs through the producers…who answer up the chain to senior management.
3. Host Influence
Big-name hosts (Rachel Maddow, Lawrence O’Donnell, etc.) have more freedom to shape content…pick story angles…and use their own voice. But even they operate within the framework executives approve. Mid-tier or less established hosts usually have less autonomy.
4. Corporate Oversight
Because MSNBC, for example, is owned by NBCUniversal (which is owned by Comcast), there are additional layers of corporate oversight. Standards & Practices teams review content for legal…ethical…and reputational issues. Executives may push back on coverage that could hurt business interests…cross legal lines…or spark political blowback.
5. Unwritten Rules
Even when not explicitly told what they “can” or “cannot” say, hosts learn quickly the boundaries of acceptable commentary: what plays well with the audience…what aligns with the network’s brand…and what doesn’t get them friction with management. This produces a degree of self-censorship.
Bottom line:
Yes…executives and producers ultimately determine the topics…framing…and limits of what MSNBC, CNN, etc. hosts say. High-profile hosts have influence…but no one operates completely independently of the network’s editorial chain of command.
Why You’re Here
If you’ve read this far…you’re not here for crumbs. You’re here because you want the whole damn loaf.
The media will keep serving you scraps…little shiny objects to gnaw on while they bury the steak. But here…I’ll put the steak on the table. Bloody…raw…and uncut.
That’s the difference between hype and truth. Between distraction and revelation.
Back with a paid subscriber article later tonight.
Forward we march,
-Jack
P.S. This is why I tell you the truth others won’t touch. Because the birthday card doesn’t matter. (Yes, I know…Ari is telling you it does. Refer back to this article.)
What matters? The protection racket does.
Thank you, Jack. I immediately saw through the greeting card scam. I agree, we want the real story.
The birthday card bullshit is just that: bullshit. Consider the source. The Wall Street Journal. What a diversion. Kind of like blowing up a tent full of fireworks next to a forest fire.